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Sprintexx Ad-Tech Division: Merging Data, Creativity, and Precision Advertising


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Backed by Janus Koncepts Advertising, Sprintexx Advertising Technology revolutionises modern advertising. In the current high-velocity digital world, advertising is beyond mere reach; it’s about connecting with precision. Brands now require sharper targeting, smarter insights, and faster execution. Here’s where Sprintexx makes the difference.

As the comprehensive ad-tech division of Janus Koncepts Advertising, Sprintexx combines powerful technology with proven marketing acumen to deliver advertising that is data-led, transparent, and effective.

At the helm is visionary leader Jai Sognai, a visionary with 30+ years of digital experience, whose leadership has positioned Janus Koncepts into a leading name in the integrated marketing domain. Sprintexx signifies his next big leap—uniting brand vision with ad-tech precision in one ecosystem.

What Makes Sprintexx Ad-Tech Different?


Sprintexx is a 360° advertising partner, managing everything from concept to conversion and retention. What sets us apart is our ability to integrate:
? Actionable Data Intelligence
? Real-time Optimization
? AI-powered Audience Targeting
? Story-led Creative Strategy
? Omnichannel Media Activation

This blend allows brands to gain visibility, memorability, and measurable action.

Omnichannel Engine for Full-Funnel Advertising


1. Brand Marketing
We use integrated paid campaigns and strategy to build recognition and loyalty—effectively setting the stage for long-term growth.

2. Performance-Focused Digital Campaigns
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All fine-tuned for higher returns.

3. Intelligent Data-led Ecosystem
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—delivering relevance at every interaction point.

4. Social & Influencer Marketing
Impactful engagement through creators and communities on:
? Instagram
? YouTube
? LinkedIn
? Emerging platforms
We combine credibility and reach to drive conversations and conversions.

5. Connected TV (CTV) & OTT Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.

6. Emotion-Led Brand Content
Every strong brand is built on strong storytelling. We craft authentic, story-rich communication designed to enhance visibility and loyalty.

7. Real-Time Creative Personalisation
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to better conversion rates.

Our Unique Value Proposition


? 491 Million+ Verified Users (Mobile & Device-Authenticated)
Access through partnerships with top-tier data and platform alliances across multiple industries.

? Audience Outreach Beyond Walled Gardens
While closed ecosystems rely on inbound traffic, Sprintexx connects directly with real users across the open internet—enhancing reach with precision.

? Original Equipment Manufacturer Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme

? Audience Data Deployable Across Any Media
We leverage data across owned and partner channels—offering complete flexibility.

? Smart DSP with Real-Time Analytics
One platform that unifies:
? Sprintexx AI Marketing Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting

? Machine-Learning Audience Modelling
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns

? Open Tracking System
We support all third-party trackers—ensuring zero black-box operations and complete advertiser control.

Reasons to Choose Sprintexx


Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation

Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value

And above all, our commitment to trust, delivery, and measurable outcomes.

Leadership That Drives Innovation


Mr. Jai Sognai, with decades of experience in digital and marketing, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding

His vision ensures Sprintexx leads the transformation in the rapidly evolving digital ecosystem.

Built for the Future of Advertising


Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI

As audience behaviours and technologies change, Sprintexx champions transparency and precision marketing.

Conclusion: Smarter, Sharper, Stronger Advertising


Whether your goal is building brand equity and measurable success—Sprintexx Ad-Tech is your trusted partner for growth and innovation.

Sprintexx Ad-Tech — Backed by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creativity Drives Action.
Where Technology Drives Growth.

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